Monday, July 25, 2011

AirAsia not moving HQ to Jakarta

KUALA LUMPUR: Low cost carrier AirAsia Bhd's headquarters will continue to be located where it is now - the mezzanine floor
of the Low-Cost Carrier Terminal (LCCT) in Sepang, said the company.

"There are absolutely no plans, nor the inclination, to move the
headquarters of this Malaysian-incorporated company out of the country. And our Malaysian-registered fleet of aircraft will continue to operate from the LCCT."

The airline said this in a statement to clarify news reports that stated AirAsia is moving its "corporate headquarters" from Malaysia to Indonesia.

The office in Jakarta is to be called AirAsia Asean, an entity set up under the aegis of AirAsia, and the main goal of the unit is to serve as a representative office for AirAsia in efforts to broaden its branding as a "Truly Asean" airline and extend its outreach to various groups in the region in regards to aviation policies within Asean.

The decision to locate this representative office in Jakarta is based solely on the rationale that the Asean Secretariat is based in Jakarta, and a regional office there would help AirAsia present its ideas regarding regional aviation and tourism growth much more effectively.

This is particularly relevant at this time given that Indonesia is currently the chairman of Asean and is firmly committed to implementing the provisions of the Asean Connectivity initiative, it said.

"Also, Indonesia's growth trajectory indicates it is set to increase its share of Asean's GDP in the years to come, and AirAsia is but merely moving ahead of the curve in locating AirAsia Asean in Jakarta to help increase our visibility and profile in the region's most-populated nation."

This is particularly relevant at this time with AirAsia Indonesia heading for a listing on the Indonesian stock exchange.

"We believe that having our Asean representative office in Jakarta will also help our group coordinate more effectively with the Indonesian authorities and interact more closely with the 240-million people in that archipelagic nation to better serve them in their increasing need for affordable and convenient air travel," it added. - Bernama

No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...